Insight: Growing Understanding of the Impact of COVID-19 on the Content Marketing Industry - KSU


The COVID-19 pandemic has had a positive impact on the global content marketing industry in 2020. The world has witnessed a chaotic situation in recent months due to the collaborative transmission of COVID-19. The global COVID-19 outbreak is expected to have a significant impact on the economy as well as on businesses such as airlines, automobiles, food and beverage and many others.

Download FREE sample before purchase

What will the sample contain?

The sample gives the stakeholder an overview of the report. It provides an overview / framework of the aspects of the market that have been covered in the content of the actual report. Unlike the sample, the report includes numeric data and market insights that are associated with a price.

On the other hand, while this collaborative proliferation has created numerous threats, it has also created numerous opportunities for content marketing and teleworking software. According to a recently published online newsletter, internet streaming and usage increased by 60-70% during the blackout period. As a result, the majority of the key players invest heavily in content marketing to nurture and build relationships with consumers.

Many of the world's leading companies closed their stores largely due to the widespread spread of COVID-19, but are attracting customers through digital marketing. Nike, the sportswear giant, has temporarily closed its stores in key markets such as Canada, Australia, Western Europe and the United States. However, the main focus of the company is on customer loyalty through content marketing.

In addition, NuFace, a leading manufacturer of facial toning equipment, sees sales surge as customers are locked at home due to the outbreak. To adapt to the unprecedented circumstances of COVID-19, the company has replaced in-person home visits with virtual home visits hosted on Facetime and Zoom for the delivery of tutorials. In addition, the company quickly uploads content to Instagram. These factors are expected to have a significant impact on the growth of the global content marketing industry during the pandemic crisis.

Market estimates before and after Covid-19:

The global content marketing industry accounted for $ 42.2 million in 2018 and is expected to top that of $ 137.2 million by 2026. The world market has been estimated to grow at a CAGR of 16.2% before the outbreak of the COVID-19 pandemic. The market is expected to flourish due to the COVID-19 pandemic.

Timeframe Market size (2020) CAGR numbers (2019-2026)
Estimates before Covid-19 $ 54.8 million 14.3%
Estimates according to Covid-19 $ 56.8 million 16.2%

Market forecast:

According to a recent report by Research Dive, the global content marketing industry is forecast to experience significant growth after the coronavirus pandemic. Market leaders pursue strategies such as strategic acquisitions and mergers, technological advances and much more in order to strengthen their global presence in the global industry and to win the trust of customers.

For example, HubSpot, the global leader in content marketing, has suspended marketing email sending restrictions for corporate customers and Marketing Hub Professional. To help SMBs (small and medium-sized businesses) in this unprecedented situation, HubSpot has cut the cost of the Starter Growth Suite from $ 112.50 to $ 50 per month.

In addition, many major companies focus primarily on R&D and product introduction. By implementing such strategic plans, they are preparing for the post-pandemic effects of COVID-19. For example, Adobe launched a range of AI solutions in May 2020 to help sellers and marketers. This tool will help companies determine the best channel for customer loyalty and deliver content most effectively. These key elements are expected to fuel the growth of the global content marketing industry after the COVID-19 crisis. Some of the major players in the market are Influence & Co., HubSpot, Inc., NewsCred, Kapost, Percolate Industries, Inc., Sprinklr, Adobe, CoSchedule, Scripted, Contently and others. The study also includes a summary of key market player developments and a COVID-19 impact analysis.

About us:
Research Dive is a market research company based in Pune, India. While maintaining the integrity and authenticity of the services, the company offers the services solely on the basis of its exclusive data model enforced by the 360 ​​degree research methodology that guarantees a comprehensive and accurate analysis. With unparalleled access to multiple paid data resources, a team of experts, and a strict work ethic, the company offers insights that are extremely accurate and reliable. Research Dive reviews relevant press releases, government publications, decades of commercial data, as well as technical and whitepaper, and provides its clients with the services they need within the required timeframe. His expertise is focused on studying niche markets, key driving factors and identifying impending obstacles. In addition, it also has a seamless collaboration with the big industry expert, which gives its research another advantage.

Contact us:
Mr. Abhishek Paliwal
Research dive
30 Wall Street, 8th floor, New York
NY 10005 (P)
+ 91 (788) 802-9103 (India)
Toll Free: + 1-888-961-4454
Email: support@researchdive.com
LinkedIn: https://www.linkedin.com/company/research-dive/
Twitter: https://twitter.com/ResearchDive
Facebook: https://www.facebook.com/Research-Dive-1385542314927521
Blog: https://www.researchdive.com/blog
Follow us: https://marketinsightinformation.blogspot.com/

https://dailyaffiliatemarketingnews.com/insight-growing-understanding-of-the-impact-of-covid-19-on-the-content-marketing-industry-ksu/

Comments

Post a Comment

Popular posts from this blog

Chia Coin Crypto Mining: Try Chia with 16 TB Sabrent SSDs

Image
introduction I avoided writing about cryptocurrency mining articles, but I had to check out Chia cryptocurrency mining when it hit my radar a few months ago. After really immersing myself in Ethereum mining a few years ago and still paying the electricity bill many years later, mining with my SSD sounded like fun. VIEW GALLERY - 17 PICTURES Sabrent got in touch and pretty much packed 4 x 4 TB Rocket NVMe PCIe 3.0 M.2 SSDs and an ASUS Hyper M.2 X16 Card V2 that supports the 4 x NVMe M.2 SSDs. In total, I have 16TB of super-fast PCIe 3.0-based NVMe SSD storage to play around with - it feels so utterly overwhelming to have 16TB of flash storage in my computer, but I love it. It continues with its use for the best cause - for mining chia crypto coins. At first I was so very hesitant, I wanted to do an article for Sabrent, but then using the SSDs for chia coin mining feels like hardware abuse. It's different than having your GPU working 24/7 for crypto mining because you can do i...
Read more

Would you like to leave corporate content marketing for a startup? Here's what I would have known

After more than five years in the corporate environment, you are hungry for change. Marketing trends seem like tectonic plates shifting beneath you, but you stand still right where you were a few years ago. Professionally, you feel the need to join a startup - because of its speed and ambitious OKRs, its culture lessons, its need for experimentation, its actual customer and user obsession, its everyday mentality. In your opinion, your career depends on these experiences. You have the feeling that your career could stall otherwise. But there are a few things you should know before joining. Feel the turbulence in your bone bon In your past jobs at market giants, most of the days and weeks felt the same. Aside from a historic deal that was won or lost, a tough week or month has a similar emotional tenor as a good week or month. At the start, your experience will mimic the dynamics of a concert: euphoric highs mixed with some heartbreaking lows. Most days, however, will be exciting. ...
Read more